R&B superstar Ne-Yo has launched the Caribbean leg of his record label and yesterday in Jamaica.
“The reason we decided to do this here, besides the obvious talent, is that the Jamaican market is very single-driven, where you have that one special song . We believe that is where the music business is heading right now, that singles matter more than the album,” stated Ne-Yo on his Compound Island label.
“Reggae music is global music, you can go anywhere to hear it, you can go to Australia and hear it,” Ne-Yo said. Citing the use of reggae melodies and beats from Rihanna and Bruno Mars and many other artistes who are inspired by reggae music.
Compound Island will start a local online talent search for for singers, groups, songwriters and producers.
“We’re looking for fresh talent, people we can mould.” Ne-Yo said and he plans to be actively involved in this new venture.
And Ne-Yo will be hosting the Compound Island Party Series parties during Emancipation Weekend in Jamaica under his company Compound Entertainment.