Dancehall Queen, Patra (aka. Dorothy Smith) has announced that her new single, ‘Come Ova’, produced by Dameon Gayle, is scheduled to be officially released on June 12th, 2012 through a new partnership.
The new project will be launched in collaboration with LGN Entertainment, Veal-Steen Music Publishing’s parent company, and Patra’s label, +Plus Entertainment. Distribution of releases under the new partnership will be taken care of by INgrooves/Fontana, the largest U.S. indie distributor. A new album, Patra’s first since 2007, will be launched by the venture later this summer.
“I’m very excited to partner with Patra, the artist and the CEO of +Plus Entertainment” stated Steve Lane, the CEO of Veal-Steen Music Publishing and LGN Entertainment. “This partnership was a great match for LGN Entertainment. Since we have the distribution, radio, marketing and publishing already in place, it puts us in a position to offer these services to a talent like Patra. Our goal now is to help her reconnect with her fans and simultaneously introduce her music to a new audience.”
Short for “Cleopatra”, Patra has been the “Queen of the Pack” since day one. With 5 singles in the U.S. top 100 R&B charts (highest placement #20), her prominent reputation was set 2 albums into her career. Having taken several years off since her last release “Where I’ve Been” (2005), Patra is now ready to sit upon her throne once again and woo the masses with her sensual style and captivating voice. While still working on her upcoming project titled ”Patra, the Continuation,” her first leak song “Bad inna Bed,” was unleashed by Sway (of MTV) on his SiriusXM radio show. The hypnotic baseline and catchy hook have drawn the attention of both new fans and loyal followers, preparing the masses for her next coming.
After establishing herself in Jamaica as an artist, Patra’s debut album “Queen of the Pack” immediately hit the US R&B charts with her first single Think (About It), which reached as high as the 89th spot. She picked up early momentum as a featured singer on the Shabba Ranks song, Family Affair, which hit #84 on the Billboard Hot 100. Later on that year, Patra hit the charts with her follow-up single, Worker Man, off her debut album “Queen of the Pack.” The next two years, she blazed the charts hitting the Billboard Hot 100 three times with her hits Romantic Call (reaching #55), Pull Up to the Bumper (reaching #60), and Scent of Attraction (reaching #89).
When asked about her long hiatus from the music business, Patra states, “it was important for me to take some time away from the spotlight for a while. Success came at me at a fairly young age, so I decided to take the time to work on my personal development, consider my career moves carefully and learn more about the business side of things. This is why it is important for me now to have a solid team in place; one that cares about the artists and their work. It also explains why I am so excited about this partnership because now l can look forward to getting back to doing what I have always done!”
Patra is letting the world know that she still carries herself with the stern elegance of a queen, but can put it down when needed! Working hard and getting ready to attack 2012 like it owes her something, Patra is looking to once again regain her spot as one of the industry’s top artists.